1.
Prepare
for an opening.
If you just come out and
start the introductions there is now show. The Olympics do not just start
with some folks running races or lifting weights. They have a
choreographed opening ceremonies. You need the same thing. Crafting
a pertinent story that draws in your audience before you get into the
mundane (but necessary) tasks of thanking the sponsors and honoring guests is a
great way to launch.
2.
Remember
that you are not the star of the show.
When you deliver a
speech, there is a part of the role that requires you to take center stage, but
as MC it is not your time in the spotlight. You are there to keep things
moving and to make sure the others on the program (or the award winners) are
celebrated.
3.
Your
personality sets the tone for the event.
While two holds true (you
are not the star), you still set the pace. If you are buttoned up and
serious, you can be sure the whole show will be stiff. If you are all
over the map without purpose, .... there will be no focus. Find a happy
medium, while putting out a high-energy vibe.
4.
If
you are not a professional comedian, do not tell jokes. A big mistake is
made when people think a joke is the key to putting an audience at ease.
Nothing is worse at an event than seeing an amateur bomb a canned punch line.
Humor is important, but do not force it. Be yourself, and avoid the one
liners!
5.
When
giving the microphone to others, make sure they have a time frame for their
remarks. An
award winner who rambles on and on will bury your momentum. If you cannot
brief the other speakers in advance, work in some instructions about how much
time they have. When appropriate do not walk far from the lectern.
If you are standing close, they will keep their remarks brief. If
you walk away they will talk forever.
6.
Have
transitions between speakers or award winners. A great way to transition
is to give a short recap or compliment of what was said by the person before,
and then set up the next presentation. Have stories prepared in advance
about those you will be introducing (if possible) so that you have something to
add each time you speak.
7.
Be
prepared. If
someone does not show up, or if a waiter drops a tray... be prepared for how
you will handle the confusion, etc... Live events often have things that
can be a distraction. The key to being a good MC is to keep control of
the meeting no matter what happens.
8.
Shorten
the script.
If the meeting organizer gives you a script that is horrible, make
changes. Your job as MC is to ensure the event is not boring. If the
program flops you will be blamed for the poor reviews, not the person back at
the home office who wrote the words. Thus you must be involved in
creating a tight script that has a good tempo or be able to make changes as you
are on stage.
9.
Stay
positive.
Even if something goes wrong or someone is out of line, the MC must stay
up-beat. If you get nasty about anything the audience will resent you for
it.
10. Have a prepared close. Just like the
opening ceremonies, you need to tie it together with a closing story or a call
to action. Recap the highlights of the evening, and challenge the
audience in some way (even if it is to come back next year!). If you have
no closing ceremony then there is little to remember.
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